Kenya and Spain will jointly launch a web and conduct an e-learning programme for Spanish Tour Operators as the two countries seek to boost bilateral tourism relations with each other. This follows an agreement on immediate areas of action following the signing of an MoU last November in Nairobi.
The Spain agreement was signed by Tourism minister, Najib Balala, and his Spanish counterpart Mr Juan Mesquida in Madrid at the Spanish tourism trade fair- the Fitur.
“The Spanish tourism ministry has a team of 40 experts to develop and manage its portal which enables on-line booking and e-transactions”, said Mr Mesquida.
Expressed interest
The agreement also includes the cross-marketing of tourism with other Kenyan products such as tea and coffee.
Kenya is taking part in the Fitur for the first time in line with the undertakings of the MoU, which was signed in November 2008 in Nairobi.
The Spanish minister had visited Kenya and was the chief guest during the annual Lamu Cultural Festiv
al.
In order to promote the e-learning programme, the Spanish Minister will initiate action to establish the Spanish International School in Kenya
In 2007, which was the best year for Kenya, 15,000 Spanish tourists visited Kenya but this number went down to about 6,000 according to last year estimates.
Mr Balala also held discussions with Q Lineas Aereas airline, which has expressed interest in introducing direct flights to Kenya.
Source: Daily Nation
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